Probitas Partners London
PP
Financial Advisors
Probitas Partners London
14 Curzon St, London W1J 5HN
# Probitas Partners
Probitas Partners is an independent global advisory and alternatives placement firm specialising in capital raising for private markets sponsors. Based in London with offices across San Francisco, New York, and Hong Kong, the firm partners exclusively with compelling investment managers to connect them with sophisticated institutional investors worldwide.
Founded in 2001, Probitas Partners has established itself as a market leader through an impressive track record: advising 172 funds in raising $124 billion in capital and maintaining relationships with over 3,000 institutional investors globally. The firm works across multiple asset classes including private equity buyouts, direct lending, credit strategies, and infrastructure investments, with recent closings ranging from £724 million to €1.2 billion.
What distinguishes Probitas Partners is their selective, focused approach. Rather than pursuing numerous simultaneous mandates, they work with a carefully curated number of clients to ensure only their "best ideas" reach investors. This commitment to quality over quantity, combined with their rigorous conflict avoidance policies, builds trust with both sponsors and institutional investors.
Their integrated service model combines strategic advisory, professional project management, and distribution capabilities. The firm leverages deep industry expertise, durable investor relationships, and transparent collaboration to navigate complex fundraising landscapes. Their international footprint attracts a diversified investor base, enabling clients to exceed fundraising targets consistently. Many investment managers return to Probitas Partners across multiple fund generations, reflecting the strength of their partnership approach and execution excellence.
Probitas Partners is an independent global advisory and alternatives placement firm specialising in capital raising for private markets sponsors. Based in London with offices across San Francisco, New York, and Hong Kong, the firm partners exclusively with compelling investment managers to connect them with sophisticated institutional investors worldwide.
Founded in 2001, Probitas Partners has established itself as a market leader through an impressive track record: advising 172 funds in raising $124 billion in capital and maintaining relationships with over 3,000 institutional investors globally. The firm works across multiple asset classes including private equity buyouts, direct lending, credit strategies, and infrastructure investments, with recent closings ranging from £724 million to €1.2 billion.
What distinguishes Probitas Partners is their selective, focused approach. Rather than pursuing numerous simultaneous mandates, they work with a carefully curated number of clients to ensure only their "best ideas" reach investors. This commitment to quality over quantity, combined with their rigorous conflict avoidance policies, builds trust with both sponsors and institutional investors.
Their integrated service model combines strategic advisory, professional project management, and distribution capabilities. The firm leverages deep industry expertise, durable investor relationships, and transparent collaboration to navigate complex fundraising landscapes. Their international footprint attracts a diversified investor base, enabling clients to exceed fundraising targets consistently. Many investment managers return to Probitas Partners across multiple fund generations, reflecting the strength of their partnership approach and execution excellence.
Services offered
Capital raising advisoryFundraising strategy developmentInstitutional investor placementDirect investor outreachDue diligence supportFund structuring consultationPortfolio company advisoryMarket research and analysis